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Welcome to day one’s project Blog Post
Posted — October 15

Welcome to Day One

You’ve probably heard the saying ‘adopt, don’t shop’, and at Earth Rated, we take it to heart. Many of the dogs on our team, who you’ve seen in our Instagram Stories, were adopted from shelters. They’re seriously the best dogs.

On October 1st, just in time for National Adoption Awareness Month, we’re proud to have launched Day One. It’s a celebration of dog adoption and the heart-bursting joys that come along with it.

Remember the day you brought your newly adopted dog home from the shelter? We’ve been asking what single word you’d use to describe that fantastic moment was it the happiest, messiest, silliest, funniest or bestest day ever?

Share your story with us and you could win a prize pack filled with must-have Earth Rated swag. Best of all, we’ll be donating Earth Rated Adoption Kits to the dog shelters mentioned in submitted stories. Each kit is filled with supplies and information that can help new adopters navigate their own Day One.

Share your story now and add to all the great submissions we’ve received so far!


Once you’ve submitted your story, share your Day One story on social media and tag it with #celebratedayone. We want everyone to know that shelter and rescue dogs are great dogs too!