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Welcome to About

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About

Our Values

Integrity

We treat people how we want to be treated. We're big on going above and beyond to put people first, and we make it easy to get in touch with us for one simple reason; we want to hear from you! Whether you’re looking to send us a photo of your dog (please do!), or you have feedback you’d like to share with us, we’re here for you.

Handwritten note on an Earth Rated Postcard thanking a customer for sending us pictures of their dog
Senior dog in a shelter sleeping wrapped in a donated Earth Rated blanket

Giving Back

Where would we be without dogs? We have big hearts for dogs, so we're working every day to find new and creative ways to help the ones in the shelter system, while also being there for the people who devote their time to making their lives better. From supporting shelters, rescues and service animal organizations with product donations as well as our annual spread love blanket campaign, to teaming up with our retailers participating in local fundraisers and adoption events, giving back is one of the best parts of our job!

Innovation

We know the details matter. From the hook on the back of our dispensers to the odor masking technology of our bags, we are always evolving to stay on top of the needs of pet owners!

When we say we value feedback, we really mean it. We don’t just settle for good, we want every detail of our products to be well thought out, rigorously tested, reliable and beautifully designed.

Close-up of the Earth Rated Leash dispenser with innovative adjustable velcro strap
Earth Rated grooming wipes next to chamomile, lavender and shea butter, all ingredients in the wipes

Quality

We stand behind our product quality 100%. Above all, we’re committed to bringing you a great experience with our products every single time. Because when it comes to cleaning up pet mess, there is zero margin for error.

Meet the team

Who are the faces behind the poop bags? More importantly, who are the pets that are really running the show?

Our story

Started with a poop bag, now we’re here!
Table showcasing first version of Earth Rated dispensers and Earth Rated back drop for a tradeshow

2009

Earth Rated was founded by five long-time friends, all of whom are still here 10 years later, doing what they love every single day – making poop bags!

Table showcasing first version of Earth Rated dispensers and Earth Rated back drop for a tradeshow

2009

Earth Rated was founded by five long-time friends, all of whom are still here 10 years later, doing what they love every single day – making poop bags!

Earth Rated partners standing around a white round table at a tradeshow

2010 - 2013

Earth Rated takes part in their first US trade show, partners with their first distributor and hits the shelves in stores across North America.

The first employees join the team, and the Earth Rated office moves from a tiny space to a slightly less tiny space!

Earth Rated booth at a tradeshow filled with products and featuring the Earth Rated leaf logo

2014 - 2017

Earth Rated launches a new packaging design and introduces a Stain and Odour Remover!  (We’re coming for you too, pee!)

Another move for our growing team, Earth Rated gets a shiny new office (no longer tiny.)

Portion of the 2019 Earth Rated booth at a tradeshow showcasing leash dispenser, handle bags, bulk format and stain & odor remover

2018 – 2019

Earth Rated expands into the European market, and the company just keeps growing!

In just two years, Earth Rated moves again (same building, new floor, new dog mural, bigger office) and the team grows by 57%!